Why Businesses Still Use Print Marketing (And Why Others Still Should)

Digital marketing has no plans of stopping in catapulting businesses to great heights. We’ll give them that. However, if anyone’s being curious, yes—Print Marketing still works. If you’re wondering how companies that offer invoice book printing can help you, then read on:

invoice book printing

It gives you less competition

Let’s face it—many businesses have moved on to mobilizing their marketing efforts digitally. Nonetheless, there is a smart and good business opportunity behind this huge shift.

Contrary to the belief that the Print market is dead, two bodies of research found the opposite. According to International Communications Research, a lot of customers (at 73%) still like getting mail. Mail Print also discovered that a decent part of customers (40% of them) risk buying from new businesses that send them direct mail.

If most of your competitors are getting busy online, then you can take advantage of the allegedly dead print-loving consumers’ market.

Print ads last longer

Online users are notoriously known for having a short attention span. Of course, digital marketing and online ads have evolved above that issue—however, don’t forget that print adverts last longer. The former may be more persistent, but the latter holds attention and can be still considered for an extended time.

Social media, in particular, is a very competitive arena—you can get eaten by your competition if you’re not slick enough. For that reason, if you’re a starting company, it’s better to start small or combine two marketing methods. From there, see how things work out and invest in the best possible marketing method thereon.

It offers small businesses a platform to make quite an impression

If you’re a small or start-up company, Print Marketing is one way to make a memorable impression on your markets. You just have to innovate.

If you’re being doubtful, you can take Pitney Bowes’ research as an example; they found that after using both Print and Digital Marketing, brands have received more audience engagement and greater returns on investment. This is remarkable if you compare it to using only one of the two marketing methods.

Being a start-up, you can admit that you have nothing against established firms. However, with Print Marketing, you have a reliable platform that you can most probably use to your advantage (given that your competitors are focused too much on their digital marketing efforts).

Use Print Marketing to make an impression of your brand—what or who you are—and improve your outreach. By doing this, you can earn their trust better.

It’s a unique medium of reaching out to your audience

Want to reach out to your audience during their daily activities? Print Marketing is your gal.

If you think idle times like commuting, walking, and eating outside are not circumstances for Print Marketing—you’re wrong!

Use the classy technique on the classy medium—catch their attention with creative and witty posters on public transport, elevators, footbridge, and many more. Remember, 86% of consumers remember a memorable bus ad they saw. This only implies how idle times are perfect opportunities for marketing.

With just a very minimal effort, you can gain more. You can reach audiences and make your brand well-known around your locality.


Print’s not dead—it’s just overshadowed! Be smart and consider creative marketing solutions.

If you’re looking for an invoice book printing company, check out Posterboy Printing‘s website. Feast your eyes with high-definition printed merchandise like invoice book printing samples, mugs, tumblers, wall graphics, and many more.

Contact them now and start mobilizing your print marketing campaign!

Professional Fitouts: Solutions to a Functional and Aesthetically Pleasing Property

When you go to your friend’s residence or workplace, it is the furnishings that capture your attention, right? That’s because a well-furnished house improves the appeal of the interior. Fortunately, there are experts like fit out companies Sydney wide who can deliver the furnishings that the property owner exactly wants.

fit out companies sydney

The term ‘well-furnished’ consists of furnishings fitouts that are properly set up so regarding supply convenience as well as personalized to the interior of the structure.

Plywood—the rock star of fitout materials

The significance of fitouts is such that in Australia a few of the reputed contractors of homes are providing updated kitchen areas and fitouts as a reward to the potential purchasers.

Most of them contact fit out companies Sydney wide, for instance. Specifically, among the contractors has actually presented unique interior decorations with eco-ply structural square edge plywood with furnishings.

As a matter of reality, the plywood utilized in the making of Ecoply structural square edge plywood furnishings is licensed by the ‘Engineered Wood Products Association of Australasia’ (EWPAA). The plywood remains in rigorous compliance with the standards of AS/NZS 2269 for usage as structural plywood.

Most fit out companies Sydney has today use such plywood boost the interior of the structure. Even more, the plywood is expense reliable and resilient.

Furnishings bundle

As far as embellishing the interior of the structure is worried, picking appropriate furnishings ends up being a tough job.

As soon as you select the type or style of furnishings, then selecting an appropriate maker of furnishings is yet another difficult job. Now, you can resolve both these concerns by searching for ideal furnishings package in Sydney.

Compatibility to the interior

Whether it is your office or home, furnishings fitouts need to be capturing to the eyes. The fitout might highlight the outstanding workmanship. However, apart from workmanship, you need to likewise think about the viability of the furnishings to the area.

For instance, specific furnishings would be perfect for living space, particularly for the bedroom and so on. Likewise, there are specifically created furnishings products perfect for different places in the office complex. For that reason, basically, the furnishings ought to work with the interior of the structure.

Furnishings for numerous areas

Under your house furnishings plans, the agent of the fitout company will offer you a list of furnishings products that fit the interior of your house. The list of furnishings is solely developed for every single place of your house.

In reality, there are living space furnishings package in Sydney, unique bundles for bedroom, restroom, kitchen area and workplaces.

Fitout calculators

The fitout procedure remains in accordance with the fitout calculators.

The calculator is a procedure for green star ranking utilized for furnishings and floor covering. It helps the producer to make sure the furnishings work with the ISO140001 accreditation requirements. Naturally, this will guarantee the furnishings is of great quality and resilient.

In truth, there are special fitout measurements for house and workplace furnishings.

Personalized style

Furnishings types are offered in a number of styles and ranges. However, anywhere needed, the style is properly customized to fit the requirement of the interior of the structure as well as to fit your spending plan.


Embellishing the structure with appropriate furnishings is important for boosting the charm of the interior. This can be possible just when you purchase the furnishings from popular makers and dealerships like the Working Environments. Such companies offer furnishings in appealing styles and tailor the style to your requirements.